Post by drewsko on Aug 26, 2016 15:09:23 GMT -6
As exciting as it is getting this new film entry into the Blair Witch saga, I can't help but feel a little wanting with the film's marketing at the moment. Not that I'm expecting anything in terms of the crazy marketing the original film got from its humble start ballooning into pulling a fast on on the entire world about the story's truth, but at the very least I'd like to see some set dressings that play into Blair Witch's attempts to let the curious into its world with books, informative websites, and documentaries.
Does anyone think there's a chance, or at least would want for, Lionsgate to put some money into mockumentaries or dossiers or even just website to sell us the story of Blair Witch's new missing filmmakers? Maybe some web videos or personal site of James's in his hunt for the fate of his sister, a book written on the Montgomery College students case in the twenty years since the disappearance, or some news coverage that harkens back to the aftermath of this film and the search for the new filmmakers and/or where their film was found? Heck, even a documentary that just retread Curse of the Blair Witch's coverage of the mythology of old Elly's actions as a refresher could do a lot to set the tone and reestablish the backstory that really helped to sell the film back in the day.
As of right now, Blair Witch has its posters, trailers, and a nifty but limited VR "experience" present to showcase itself, but even with respects to modern marketing, there's a few things that would be nice to touch on to really showcase what depths the Blair Witch legend goes beyond three kids wandering the woods and recording snippets of the Rustin Parr and Coffin Rock incidents. It doesn't have to be overt for the film, but giving viewers content beyond the cinema was what helped make the original a success in the first place, and it would be cool and beneficial if the new filmmakers could carry on that legacy. Does anyone agree, or am I thinking a bit too much in the past?
Does anyone think there's a chance, or at least would want for, Lionsgate to put some money into mockumentaries or dossiers or even just website to sell us the story of Blair Witch's new missing filmmakers? Maybe some web videos or personal site of James's in his hunt for the fate of his sister, a book written on the Montgomery College students case in the twenty years since the disappearance, or some news coverage that harkens back to the aftermath of this film and the search for the new filmmakers and/or where their film was found? Heck, even a documentary that just retread Curse of the Blair Witch's coverage of the mythology of old Elly's actions as a refresher could do a lot to set the tone and reestablish the backstory that really helped to sell the film back in the day.
As of right now, Blair Witch has its posters, trailers, and a nifty but limited VR "experience" present to showcase itself, but even with respects to modern marketing, there's a few things that would be nice to touch on to really showcase what depths the Blair Witch legend goes beyond three kids wandering the woods and recording snippets of the Rustin Parr and Coffin Rock incidents. It doesn't have to be overt for the film, but giving viewers content beyond the cinema was what helped make the original a success in the first place, and it would be cool and beneficial if the new filmmakers could carry on that legacy. Does anyone agree, or am I thinking a bit too much in the past?
